The Overlooked Choice That Affects Your Comfort, Bills & Home Value
When building a new home, most people focus on the fun stuff—kitchen finishes, flooring options, and that fancy free-standing bathtub. But what about the things that actually make a home comfortable, energy-efficient, and valuable in the long run?
One of the most overlooked (yet most important) choices is your insulation.
Here’s the truth: Many builders will install the cheapest insulation they can get away with—and most homeowners don’t even realise it’s happening.
What’s the Problem with Standard Insulation?
Most builders use traditional reflective foil because they’re cheap and easy to install. But these options come with major downsides:
❌ Poor installation: Done by the brickies (not insulation experts), they smash holes in it and don’t install it as designed
❌ Product doesn’t last: The reflective foil breaks down over time and tarnishes, loosing it’s insulation properties
❌ Noise issues: Standard insulation does little to block outside noise or keep your home peaceful.
❌ Mold and moisture risks: Some insulation materials trap moisture, leading to damp walls and potential mold growth.
❌ Fire risk: Many traditional insulations melt or burn quickly in a house fire.
The ComfortWall Difference: Insulation That Actually Works
ComfortWall uses ROCKWOOL stone wool insulation, which is a game changer in home comfort. Unlike traditional insulation, it offers:
✅ Up to 65% less heat flow: Keeps your home cooler in summer and warmer in winter with minimal heating/cooling needed.
✅ Better soundproofing: Blocks outside noise so your home stays quiet and peaceful.
✅ Fire resistance: It won’t burn or melt, giving you added protection in case of a fire.
✅ Performance over time: Won’t tarnish, slump or sag – giving you a long life product.
✅ Moisture resistance: No dampness, no mould—just dry, healthy walls.
✅ Energy savings: Lower heating and cooling costs mean long-term savings.
Why Don’t Builders Automatically Use It?
Simple: Price and habit.
Most builders choose insulation based on cost, not performance. They have contracts with bulk suppliers and rarely deviate from standard materials—unless the homeowner demands it.
This means that if you don’t ask for a better option, you probably won’t get one.
How to Make Sure Your Builder Installs ComfortWall
If you’re building a home, you have the power to demand the best. Here’s how:
1️⃣ Ask what type of insulation is included in your contract—don’t assume it’s high quality.
2️⃣ Tell your builder you want ComfortWall Insulation—they may not offer it unless you specifically request it.
3️⃣ Get it in writing—make sure ComfortWall is listed in your building specifications.
4️⃣ Ask about energy efficiency—builders must meet Australian standards, and ComfortWall exceeds them.
5️⃣ Remind them it benefits resale value—a home with superior insulation is more attractive to future buyers.
Final Thoughts: Make an Informed Choice
Building your dream home is a huge investment—so why settle for subpar insulation that could cost you in comfort and energy bills for years to come?
You have a choice. Demand better. Choose ComfortWall.
🔹 Thinking about upgrading your insulation? Contact us today to find out how ComfortWall can be included in your build.
